Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars - Softcover

Rick Frishman is Publisher at Union Square Publishing in New York and founder of Planned Television Arts (now called Media Connect), which has been one of the leading book publicists in America for over 43 years. Rick works with many of the top book editors, literary agents, and publishers in America, including Simon and Schuster, Harper Collins and Random House.

Rick is Co author of 18 books  including Guerrilla Publicity and  Networking Magic.
Union Square Publishing publishes fiction and nonfiction books and by authors with a platform who believe in giving back. Union Square Publishing gives a portion of every book sold to St. Jude Children's Research Hospital.

He has worked with bestselling authors such as Mitch Albom, Bill Moyers, Stephen King, Caroline Kennedy, Howard Stern, President Jimmy Carter, Sophia Loren, Smokey Robinson, Nelson DeMille, Barbara Bush, Jackie Collins, Arnold Palmer,Yogi Berra, Whoppi Goldberg, Vanessa Redgrave, Henry Kissinger, Bill Parcells, Walter Cronkite, Jack Canfield, and Salmon Rushdie.

Rick has appeared on hundreds of radio shows and more than a dozen TV shows nationwide, including Oprah, Fox News and Bloomberg TV.  He has also been featured in the New York Times, Wall Street Journal, Associated Press, Selling Power Magazine, New York Post, and scores of other publications.

He has appeared on stage with notables such as Sir Richard Branson, The Dalai Lama, T. Harv Eker, Jack Canfield, Mark Victor Hansen, Tony Hsieh, David Bach, Brian Tracy, Zig Ziglar and Brendon Burchard.

Rick has a BFA in acting and directing and a BS in communications from Ithaca College. He is a sought-after lecturer on publishing and public relations and a member of PRSA and the NSA. Rick is founder of Author101University. Author101 has presented over 32 events since 2002.

Rick and his wife Robbi live in Long Island, New York with their Havanese puppy Cody. They have three children: Adam, Rachel, and Stephanie.

Jay Conrad Levinson, creator of the Guerrilla series, "the best selling marketing series ever published", is the president of his own marketing and consulting firm. Rick Frishman is publisher at Union Square Publishing in New York. He is co-author of 18 books, and founder of Author101University.Jill Lublin is the owner of Promising Promotion public relations firm. She has worked with hundreds of diverse companies and professionals in the entertainment industry and is also the author of The Insiders Edge to Publicity. She lives in San Francisco, CA.