Design It Yourself Logos Letterheads and Business Cards: The Non-Designers Step-By-Step Guide - Softcover

Green, Chuck

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9781564967688: Design It Yourself Logos Letterheads and Business Cards: The Non-Designers Step-By-Step Guide

Softcover

ISBN 10: 1564967689 ISBN 13: 9781564967688

Publisher: Rockport Pub, 2001

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Discusses the factors that make a logo successful by analyzing the research, brainstorming, sketching, and stylistic experiments that led to its development.

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From the Author:

For a long time I have wanted to write and illustrate a design book that steps the reader through the complete design process. From conceiving a smart idea to checking the final printed product for proper ink coverage--the big picture to the smallest details. This is that book.

If I’ve done my job, you will refer to often, not for theory, but for the kind of real world, practical insight you might share with a colleague. Enjoy.

About the Author:

Chuck Green is the principal owner of computer software company Logic Arts, and has worked with clients including AT&T, Lotus Development, and the United States Navy. He is the author of Rockport Publishers' Design It Yourself: Logos, Letterheads, and Business Cards; Desktop Publishers Ideas Book, 2nd Edition; and Clip Art Crazy, and is a frequent contributor to several design and business publications.

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