Items related to Design It Yourself Newsletters: A Step-By-Step Guide
There are two things that make Design It Yourself: Newsletters unique among design books: First, it is specific not general. Designer and author Chuck Green steps you through the process of producing a newsletter—from creating a plan and choosing a style to illustrating your message and finding a printer. He not only tells you exactly how to do it, he steps you through the process with a series of in-depth checklists to ensure you won’t miss a single detail.
The second distinction is that it provides layout recipes you are free to copy. While most design books present other people’s work as inspiration with the understanding you won’t copy designs outright—this book include professional-quality newsletters designed specifically for you to use in any way you choose. You are free to, in fact encouraged to, borrow any idea you find in whole or in part.
Chuck’s highly detailed, idea-rich layouts include the type of information designers need to know: Comprehensive page layouts and dimensions, the names and sizes of typefaces, specific color palettes, sources for graphics and photographs, and lots of insightful production tips and design inspiration.
The combination of easy-to-understand instructions, extensive design and production guidance, and detailed recipes makes Design It Yourself: Newsletters an essential new type of hands-on reference for anyone eager to create a compelling, information-rich news and marketing publication.
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From the Author:
For a long time I have wanted to write and illustrate a design book that steps the reader through the complete design process. From conceiving a smart idea to checking the final printed product for proper ink coverage--the big picture to the smallest details. This is that book.
About the Author:
If I’ve done my job, you will refer to often, not for theory, but for the kind of real world, practical insight you might share with a colleague. Enjoy.
Chuck Green is a graphic designer and principal Logic Arts Corporation, a design and marketing firm. He is a frequent contributor to online and print publications and the author of Rockport Publisher’s Design it Yourself: Logos, Letterheads, and Business Cards; The Desktop Publishers Ideas Book, 2nd Edition; PrePage, and Clip Art Crazy. He has designed brochures, corporate identification, advertising, and presentation materials for hundreds of clients, ranging from small businesses to major corporations.
"About this title" may belong to another edition of this title.
- PublisherRockport Pub
- Publication date2002
- ISBN 10 1564967670
- ISBN 13 9781564967671
- BindingPaperback
- Number of pages160
- Rating
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Design It Yourself Newsletters: A Step-By-Step Guide
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