“21 Secrets to Success” tells the stories of 21 leading South Australia CEOs (Judy Tucker, Angelique Boileau, Natasha Davis, Maggie Beer, Tim Vasudeva, Heather Croall, Justin Lynch, Elaine Bensted, Peter Macdonald, David Moran, Graham Aitken, David Swan, John Oliver, Mark Withers, Robin Hill, Andrew Fagan, Victor Velgush, Neil Davis, Ian Bailey, Phil Hoffmann, and Matt Pinnegar) and seeks to demonstrate the “simplicity” of success by illustrating the individual paths of the CEOs, and how they reached their current positions. The book seeks to impart some of the knowledge, mindsets and individual motivations each of these successful CEOs possess, in the hope of inspiring readers to adopt some key principles to assist in the pursuit of their own success.
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