From the Back Cover:
Are you passionate about parties? Do you live to cook? Now you can realize your dream of working from home at something you enjoy - a home-based catering business. Author Denise Vivaldo shares her experiences and advice on every aspect of setting up and running a thriving home-based catering business, from estimating your start-up costs and finding clients to outfitting your kitchen and staying profitable. She even offers tips on the latest high-tech help, including CD-ROM recipe books, culinary Web sites, and computer software designed especially for chefs and caterers. Learn all about defining your market niche, selling yourself as a pro, establishing your daily schedule, pricing your services, organizing parties with ease, honing your food presentation skills, avoiding the 10 most common home-based mistakes and much more. (7 x 10', 224 pages, profit-and-loss worksheet, equipment checklist, master party checklist, sample catering contracts, sample menu themes, budget worksheet, business deductions)
About the Author:
Denise Vivaldo is an experienced chef de cuisine with extensive experience teaching and consulting in the hospitality industry. She is the founder of Denise Vivaldo Group, Inc., and a resident of Los Angeles, California.
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