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Management Mistakes (Wiley Series in Management) - Softcover

 
9780471817000: Management Mistakes (Wiley Series in Management)
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Designed for use as a supplement in business management courses, this text presents 17 classic management mistakes showing repeated errors of corporate America. The cases are organized around the traditional functions of management (planning, organizing, leadership, and control). Each is described, analyzed, and classified to demonstrate the serious problems that can occur when management principles are ignored. Includes end-of-case analysis, boxed information sidelights, and role playing exercises and discussions.

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From the Publisher:
Offering insights into the art of managerial decision making, this effective instructional tool presents contrasting cases of management errors and triumphs so that students can learn by comparing the unsuccessful with the successful. Newly formatted, this up-to-the-minute edition contains 10 new cases, several with situations still evolving. Includes additional pedagogical features: updated Information and Issue Boxes, hands-on exercises, discussion questions, and Team Debate exercises.
From the Back Cover:
Learn how to strategize like a top-notch manager!

Even the biggest names in business make management mistakes, and sometimes with enormous consequences. But now you can learn from their blunders, examine how they respond to adversity, and uncover the secrets of their successes.

In this Eighth Edition of his best-selling casebook, Robert Hartley has once again compiled a collection of play-by-play analyses of the actual decisions and practices that led to major management setbacks, comebacks, crises, and triumphs at top corporations. These real-life war stories are packed with practical tips and insider insights that will serve you throughout your career.

Fully revised and updated, this Eighth Edition features 5 exciting new cases, including:

  • Newell Rubbermaid: A Sour Acquisition
  • Philip Morris (now Altria) Changes an Enduring Strategy
  • Dell Computer: Rising to Dominate the PC Market
  • Boeing Loses Industry Dominance to Airbus
  • Hewlett-Packard's Merger with Compaq Computer: A Model of Success?

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  • PublisherWiley
  • Publication date1986
  • ISBN 10 0471817007
  • ISBN 13 9780471817000
  • BindingPaperback
  • Edition number2
  • Number of pages285

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ISBN 10: 0471817007 ISBN 13: 9780471817000
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